Porvenir · SEO for MarTech & AdTech Companies
Website Redesign Hurt Our SEO
for
MarTech & AdTech Companies.
Traffic dropped right after the new site launched, and it hasn't recovered.
Fixed for martech & adtech companies. MarTech and AdTech companies sell to the most sceptical buyers in B2B - marketers who know every trick in the playbook.
Signs martech & adtech companies recognise
Does this sound
familiar?
Why this hits martech & adtech companies hardest
Sector-specific
pressure points.
Not ranking for the attribution, CDP, programmatic, and automation searches that drive evaluation
Brand not differentiated in a market with thousands of similar-sounding point solutions
No content strategy building authority with CMOs, media planners, and marketing ops buyers
Product design creating friction in the proof-of-concept evaluations that decide enterprise deals
Our approach
How we fix it
for martech & adtech companies.
Pre/Post-Launch Audit
We compare the old and new site structures to identify exactly what changed and what got lost in the process.
Redirect Remediation
We fix missing or incorrect redirects immediately, since this is usually the single biggest driver of post-launch traffic loss.
Content & Metadata Restoration
We restore or rebuild content, metadata, and schema that existed on the previous site but was lost in the redesign.
Recovery Monitoring
We monitor Search Console and rankings closely to confirm recovery and catch any remaining issues.
What martech & adtech companies gain
Real outcomes.
Redirect and crawl errors identified and fixed
Lost content and metadata restored or properly rebuilt
A clear recovery trajectory tracked in Search Console
FAQ
Common questions.
Do you specifically fix website redesign hurt our seo for martech & adtech companies?
Yes. We understand the specific commercial context martech & adtech companies operate in, and we apply that context directly to how we fix website redesign hurt our seo.
What causes website redesign hurt our seo for a martech & adtech?
Missing or incorrect 301 redirects from old URLs to new ones These issues tend to compound for martech & adtech companies because of not ranking for the attribution, cdp, programmatic, and automation searches that drive evaluation.
How quickly can you fix website redesign hurt our seo for our martech & adtech?
Most engagements addressing website redesign hurt our seo for martech & adtech companies show measurable movement within 30–60 days, with the full fix delivered over 4–10 weeks depending on scope.
What results should a martech & adtech expect?
Redirect and crawl errors identified and fixed Lost content and metadata restored or properly rebuilt
Do you work with martech & adtech companies outside our home market?
Yes - we work with martech & adtech companies across North America, the UK, UAE, Europe, and Asia Pacific, delivered fully remotely.
Explore more
Related pages.
Other Problems We Solve for MarTech & AdTech Companies
Website Redesign Hurt Our SEO for MarTech & AdTech Companies
Ready to fix
this for your martech & adtech?
Book a discovery call. No pitch, no pressure - just a focused conversation about where you are and where you want to be.